Michelle Czukar collaborates with Soft Citizen’s The Perlorian Brothers in this spot for The Garden Collective and Coinsquare. Filled with characters of equal parts creepy and shady, it’s a cautionary tale for people who want to invest online.
Brand: Coinsquare
Title: “Do Digital Currency Right”
Agency: The Garden Collective
Creative Director: Shane Ogilvie
Art Directors: Rosalinda Graziano, Paul Riss
Writers: Lindsay Eady, Jason Perdue, Kaidy Wong
Strategy Director: Shari Walczak
Strategist: Sarah Philips
Project Cultivator: Jessica Lax
Producer: Jen Mete
Production Company: Soft Citizen
Executive Producer: Eva Preger
Line Producer: Andrew Sulliman
Director: The Perlorian Brothers
DOP: Pawel Pogorzelski
Production Designer: Jay Pooley
Editing House: Rooster Post Production
Editor: Michelle Czukar
Transfer Facility: Alter Ego
Colourist: Eric Whip
Online Facility: The Vanity
Online Artist: Naveen Srivastava
Music House: Pirate Group
Music Track Director: Chris Tait
Engineer: Kyle Anderson