Category Archives: post production

Dave De Carlo Teams Up With Anomaly and Bud Light

Some things go better together. And some things just want to compete. Such is the case with the launch of Bud Light’s NFL team cans in an eye-catching spot out of Anomaly. Dave De Carlo collaborated with Someplace Nice director Drew Lightfoot on “Who You Got?” a spot created to get consumers excited about the upcoming football season with the benefit of going can vs can and team vs team.


Brand: Bud Light
Title: Who You Got?

Agency: Anomaly
Executive Creative Director: Dave Douglass
Creative Directors: Gary Westgate, Neil Blewett, Jack Latulippe
Copywriter: Ryan Chiasson
Art Director: Jordan Dunlop
Head of Production: Janice Bisson
Producer: Kris Anzlinger

Production Company: Someplace Nice
Director: Drew Lightfoot
Executive Producer: Chilo Fletcher
Director of Photography: Vinit Borrison
Line Producer: Gill Gardner
Production Manager: Scott Rudderham

Editing Facility: Rooster Post Production
Editor: Dave De Carlo
Assistant Editor: Mikaela Bodin

Colour Facility: The Vanity
Colourist: Andrew Exworth

Finishing Facility: Fort York VFX
Flame Artist: Paul Binney
Flame Assistant: Luke White

Audio House: BoomBox

The Magic’s in the Making for Editor Izzy Ehrlich, Leo Burnett and Robin Hood

Editor Izzy Ehrlich collaborates with director Pensacola on this energetic spot for Leo Burnett and Robin Hood. The creative encourages people to discover the magic of baking when they get their hands dirty and create something from scratch they can be proud of. Kind of like editing, right?

Client: Robin Hood
Title: This is Baking

Agency:  Leo Burnett
CEO & North American CCO: Judy John
Creative Director: Anthony Atkinson/ Paul Giannetta
Art Director:  Jessica Wong
Copywriter: Jessica Mori
Agency Producer: Laurie Filgiano

Production Company: Canada
Director: Pensacola
Cinematographer: Takuro Takeuchi
Executive Producer: Oscar Romagosa
Line Producer: Laura Serra

Editing Facility: Rooster Post Production
Editor: Izzy Ehrlich
Assistant Editor: Taylor McWade

Colour Facility: Alter Ego
Colourist: Eric Whipp

VFX / Finishing Facility: Fort York
Online Artist: Justin Lee
Online Assistant: Kevin Asis

Audio House: Sndwrx
Producer/Music Supervisor: Didier Tovel

A Fan of the Atypical, Dave De Carlo Cuts a Campaign of Atypical Spots for Red Urban and Subaru

A typical sports car commercial might feature the vehicle demonstrating its ability to smoke the competition in a 0 to 100 KM test on a closed track. Not the impressively agile Subaru WRX. This campaign is all about the atypical. Editor Dave De Carlo teamed up with Red Urban to bring their vision of an atypical sports car demo to life in a campaign of spots aimed at showing the speed and agility of the car. Dave flew to the west coast for on-set VFX supervision and editing on the ambitious shoot. The set was located in the mountains of Vancouver.

To see all the spots in the series click here

 

 

CREDITS

Brand: Subaru WRX
Title: The Atypical 0-100 km/h Test

Agency: Red Urban
Executive Creative Director: Christina Yu
Creative Director / AD: Patrick Shing
Creative Director / Copy Writer: Peter Gardiner
Producer: Anna Tricinci
Integrated Producer: Tara Giacinti

Production Company: Revel Productions + Whistler Creek Productions
Director / Cinematographer: Rupert Walker
Producer: Shin Campos

Editing Facility: Rooster Post Production
Editor: Dave De Carlo
Assistant Editor: Mikaela Bodin

Colour Facility: The Vanity
Colourist: Andrew Exworth
Colour Assistant: Brock Cruess

Finishing Facility: Rooster Post Production
Finishing + VFX: Dave De Carlo

Additional Compositing: Fort York VFX
Flame Artists: Paul Binney, James Marin, Marco Polsinelli, Andrew Rolfe
Flame Assistants: Luke White and Alex McKay

Audio House: Vapor RMW
Creative Director: Ted Rosnick

Dave De Carlo Adds Editorial Colour for KBS and Gaviscon

The folks at KBS and Gaviscon want people to get to know the blue Gaviscon guy a little better. To help with that mission, editor Dave De Carlo teamed up with Frank director Craig Brownrigg to bring the typecast blue Gaviscon guy to life. This cute spot features him on a date, taking in nature’s beauty, driving a car and hanging out at home. We think he’s kinda endearing.


Brand: Gaviscon
Title: ’Typecasting 2.1’

Agency: KBS
Executive Creative Director: Laura Kim
Head of Broadcast: Brenda Surminski
Associate Creative Director: Ketan Manohar
Art Director: Caroline Sierra-Bornais
Broadcast Producer: Nick Hutcheson

Production Company: Frank
Director: Craig Brownrigg
Executive Producers: Danielle Kappy, Belinda Struminger
Producer: Todd Huskisson
Director of Photography: Brendan Steacy

Editing Facility: Rooster Post Production
Editor: Dave De Carlo
Assistant Editor: Mikaela Bodin

Colour Facility: Alter Ego
Colourist: Eric Whipp
Colour Assistant: Shady Hanna

Finishing: Fort York VFX
Flame Artist: Paul Binney
Flame Assistant: Luke White

Audio House: Vapor RMW
Creative Director: Art Mullin

Marc Langley, Target, and Newfoundland Tourism were on fire at the ICE Awards

Newfoundland and Labrador Tourism

Ice AwardsCongratulations to Marc Langley, Target and Newfoundland and Labrador Tourism for their Best of Show win at the ICE Awards. “Crayons” was directed by Sparks Productions’ Paul Santana. Target took home three Golds and three Craft Awards as well as Best of Show, altogether earning 21 awards for “Crayons”, involving executions in other platforms related to the campaign, and work for Newfoundland and Labrador Tourism. The ICE Awards celebrates creativity in Atlantic Canada. Best of Show

Read more about Target’s win. For a list of ICE winners and judges, click here.

 

Paul Proulx Delivers A Great Return For Investors Group and DDB Canada

Just because you’re 50-years old, does it mean you’re the same 50-year old as everyone else? This is the question posed in this latest creative edited by Paul Proulx for DDB Canada and Investors Group. In the cut, Paul has lots of fun with the question while setting up the answer. “Unique” was directed by Miguel Campaña for Wilfrid Park.

Client: Investors Group
Title: Unique

Agency: DDB Canada
Creative Director: David Ross
Associate Creative Director/Copy Writer: Frank Macera
Art Director: Becky May
Producer: Jac Benoit

Production Company: Wilfrid Park
Director: Miguel Campaña
Executive Producer: Angie Colgoni
Director of Photography: Paco Femenia

Editing Facility: Rooster Post Production
Editor: Paul Proulx
Assistant Editor: Colin Murdock

Colour: Alter Ego
Colourist: Wade Odlum

Finishing: Fort York VFX
Lead Flame Artist: Paul Binney

Audio House: Eggplant
Audio Producer: Nicola Treadgold
Audio Director/Composer: Adam Damelin

Christina Humphries, T2XI and Moosehead Celebrate 150 Years of Cheers

Moosehead and T2XI celebrate 150 Years of Canadian pride in this sixty-second spot edited by Christina Humphries. Christina collaborated with Alter Ego Film’s director David Whiteson In the spot, we see Moosehead bottles on a factory conveyor belt. The story of 150 years animates on the labels as the bottles rush by, with each ‘story’ being about a pioneering moment in Canadian history. Raise a glass and say cheers, to 150 years.

Client: Moosehead Breweries
Title: Moosehead 150

Agency: T2XI
Chief Creative Officer: Jeff MacEachern
Copywriter: Marc Levesque
Art Director: Dan Cantelon
Executive Producer: Steve Emmens

Production Company: Alter Ego Films
Director: David Whiteson
Director of Photography: Eric Whipp
Executive Producer: Hilda Pereira

Editing Facility: Rooster Post Production
Editor: Christina Humphries
Assistant Editor: Brett Rostrup

Finishing: Alter Ego
Lead Online Artist: Andres Kiresjew

Colour: Alter Ego
Colourist: Eric Whipp

Audio House: Grayson Matthews