Category Archives: edit and post

Editorial Coverage From Chris Parkins For Sid Lee and Belair Direct

The guy in the armor is back. Chris Parkins teams up with Untitled Films director Aleysa Young for an ‘Insure-vention’ on behalf of Sid Lee and Belair Direct. In the spot, an unsuspecting Dad learns how to save 20% by combining his insurance.

Client: Belair Direct
Title: Insure-vention
Length: :60

Agency: Sid Lee
Creative Director: Alexis Bronstroph & Kelsey Horne
Copywriter: Whitney Tam
Art Director: Haley Koehn
Agency Producer: Ryan Reynolds

Production Company: Untitled Films
Executive Producer: Tom Evelyn
Director: Aleysa Young
Director of Photography: Tico Poulakakis

Editing Facility: Rooster Post Production
Editor: Chris Parkins
Assistant Editor: Joey Whitelaw

Finishing: Fort York VFX
Online Artist: Marco Polsinelli
Online Assistant: Alec McKay

Audio House: Berkely Inc.

Colour: Alter Ego
Colourist: Eric Whipp

Marc Langley Taps Into National Pride For Canadian Tire and Leo Burnett

“Tap” is Leo Burnett’s creative vision and the name of Canadian Tire’s anthemic Winter Olympics spot that ends with “We all play for Canada”. The editor is Marc Langley and the director is Soft Citizen’s Mark Molloy.


Brand: Canadian Tire
Title: Tap

Agency: Leo Burnett
Chief Creative Officer: Judy John
Group Creative Director: Anthony Atkinson, Paul Giannetta
Copywriter: Graeme Campbell
Art Director: Logan Gabel
Executive Producer/Head of Production: Franca Piacente
Group Account Director: Gail Dhruv
Account Supervisor: Kim Lazer

Production Company: Soft Citizen
Executive Producers: Eva Preger, Rob Burns, Link York
Director: Mark Molloy
Director of Photography: Adam Arkapaw
2nd Unit Director: Zach Lowry

Editing Facility: Rooster Post Production
Editor: Marc Langley
Assistant Editor: Nick Greaves

Colour Facility: Company 3
Colourist: Tom Poole

Special Effects and Finishing: A52

Mnemonic: Fort York VFX
Motion Graphics Design and Animation: Tony Ramayon

Music & Sound Design: Pivot Audio
Composer: Guy Amitai
Sound Design: Guy Amitai, Lawrence Horne
Producer: Jonas Holst

Paul Proulx Keeps Things Moving for Grey Canada and Metrolinx

Editor Paul Proulx collaborates with Untitled Films director Phil Brown on this latest work for Grey Canada and Metrolinx. Phil Brown’s beautiful visuals are showcased by Paul Proulx’s editorial that keeps the story moving along.

Client: Metrolinx
Title: “Anthem – Greater”

Agency: Grey Canada
Chief Creative Officer: Helen Pak
Executive Creative Director: Joel Arbez
Senior Copywriter: Abeer Verma
Senior Art Director: Mike Lo Nam
Producer: Karen Ross
Vice President Content & CRM: Karen Lee
Account Supervisor: Kit Kostandoff

Production Company: Untitled Films
Director: Phil Brown
Executive Producer: Lexy Kavluk

Line Producer: Trudy Turner

Editing Facility: Rooster Post Production
Editor: Paul Proulx
Assistant Editor: Anna Catley

Colour: Alter Ego
Colourist: Eric Whipp

Finishing: Fort York VFX
Creative Director: Mike Bishop
Lead Flame Artist: Andrew Rolfe
Senior Producer: Erica Bourgault-Assaf

Audio House: Boombox
Music Director: Tomasz Zwirello
Executive Producer: Umber Hamid

Christina Humphries Shows Anomaly and Sport Chek Her Best Moves

Whenever we think life x style we immediately think of editor Christina Humphries. And good thing, because Anomaly and client Sport Chek were thinking the same way when they teamed Christina up with Circle Productions director Amos Leblanc. Not only did she deliver a great cut, she created some pretty jumped-up graphics too.


Client: Sport Chek
Title: Life x Style

Agency: Anomaly
Partner & Executive Creative Director: Dave Douglass
Partner & Executive Creative Director: Pete Breton
Art Director: Jose Rivas
Copywriter: Max May
Producer: Martina Esguerra

Production Company: Circle Productions
Executive Producer: Andria Minott
Director: Amos Leblanc
Cinematographer: Adam Marsden
Line Producer: Robbie McNamara

Editing Facility: Rooster Post Production
Editor: Christina Humphries
Assistant Editors: Brett Rostrup

Finishing: Rooster Post Production
Finishing Artist: Christina Humphries

Colour: Alter Ego
Colourist: Conor Fisher

Audio House: Pirate Toronto

The Magic’s in the Making for Editor Izzy Ehrlich, Leo Burnett and Robin Hood

Editor Izzy Ehrlich collaborates with director Pensacola on this energetic spot for Leo Burnett and Robin Hood. The creative encourages people to discover the magic of baking when they get their hands dirty and create something from scratch they can be proud of. Kind of like editing, right?

Client: Robin Hood
Title: This is Baking

Agency:  Leo Burnett
CEO & North American CCO: Judy John
Creative Director: Anthony Atkinson/ Paul Giannetta
Art Director:  Jessica Wong
Copywriter: Jessica Mori
Agency Producer: Laurie Filgiano

Production Company: Canada
Director: Pensacola
Cinematographer: Takuro Takeuchi
Executive Producer: Oscar Romagosa
Line Producer: Laura Serra

Editing Facility: Rooster Post Production
Editor: Izzy Ehrlich
Assistant Editor: Taylor McWade

Colour Facility: Alter Ego
Colourist: Eric Whipp

VFX / Finishing Facility: Fort York
Online Artist: Justin Lee
Online Assistant: Kevin Asis

Audio House: Sndwrx
Producer/Music Supervisor: Didier Tovel

Marc Langley, Target, and Newfoundland Tourism were on fire at the ICE Awards

Newfoundland and Labrador Tourism

Ice AwardsCongratulations to Marc Langley, Target and Newfoundland and Labrador Tourism for their Best of Show win at the ICE Awards. “Crayons” was directed by Sparks Productions’ Paul Santana. Target took home three Golds and three Craft Awards as well as Best of Show, altogether earning 21 awards for “Crayons”, involving executions in other platforms related to the campaign, and work for Newfoundland and Labrador Tourism. The ICE Awards celebrates creativity in Atlantic Canada. Best of Show

Read more about Target’s win. For a list of ICE winners and judges, click here.


A Mammoth Win for Dave De Carlo at the Webby Awards.

Wooly MammothCongratulations go out to Dave De Carlo and VICE on their Webby wins!
Dave De Carlo was the editor on the VICE Documentary, “Cloning the Woolly Mammoth”. The doc won 2 awards at the 20th Annual Webby Awards; The People’s Voice Award for Best Online Science and Education Film plus a Webby Win for Online Film.
The 20th Annual Webby Awards will be available to watch on YouTube May 17th.