Marc Langley Knows Where It’s At For FCB Toronto & OTMPC

Where Am I?Launched with a riddle, an unconventional tourism campaign called “Where Am I?” is challenging public perceptions about Ontario – and how travel advertising can be done. Provoking mystery and surprise, a campaign developed for the Ontario Tourism Marketing Partnership Corporation (OTMPC) by FCB Toronto is showcasing Ontario in an unfamiliar way.

The visually stunning campaign was filmed over nine months. Editor Marc Langley cut together dynamic broadcast creative, showcasing the amazing footage directed by OPC’s Andrew Cividino. Cividino’s feature film “Sleeping Giant” debuted at the 2015 Cannes Film Festival.

 

“Where Am I?”
Client: Ontario Tourism Marketing Partnership Corporation
President & CEO: Ronald Holgerson
Vice President, Chief Marketing Officer: Lisa LaVecchia
Special Projects Manager: Debra Mansillo
Director, Brand Management and Consumer Marketing: Michelle Borthwick
Director, Digital Marketing: Julia Holliday
Campaign Title: Where Am I?

 

Agency: FCB Toronto
CEO: Tyler Turnbull
Chief Creative Officer: Jon Flannery
Creative Director:
VP, Group Creative Director: Jeff Hilts
VP, Group Creative Director: Nancy Crimi-Lamanna

 

Art Director:
VP, Group Creative Director: Jeff Hilts
Senior Art Director: Rob Dean
Art Director: Cody Sabatine

 

Writer:
VP, Group Creative Director: Nancy Crimi-Lamanna
Senior Copywriter: Dave Delibato
Copywriter: Joseph Vernuccio

 

Account Team:
VP, Management Director: Sunil Sekhar
VP, Business Director: Sarah Banks
Account Supervisor: Violet Karbalaei
Account Coordinator: Skye Gandy

 

Agency Producer:
Producer: Rea Kelly
Producer: Sumit Ajwani

 

Project Manager:
VP, Operations: Kinga Karadi
Senior Project Manager: Michelle Simpson
Project Coordinator: Emily Watkin
Project Coordinator: Carly Roy

 

Planner:
VP, Chief Strategy Officer: Shelley Brown
VP, Planning Director: Heather Segal
Senior Strategist: Anastasia Tubanos
Lead User Experience: Kristy Pleckaitis
Digital Strategist: Shelagh Hartford

 

Other:
Agency Videographer/Editor: Jorge Vasconez
VP, Director of Communications: Rob MacLean

 

Production Company: OPC
Executive Producer: Liz Dussault, Harland Weiss, Donovan Boden
Line Producer: Karen Harnisch, Marc Swenker
Director: Andrew Cividino,
DOP:James Klopko

 

Editing House: Rooster Post Production
Editor: Marc Langley
Executive Producer: Yumi Suyama
Assistant Editor: Eric Dubois

 

Transfer Facility: Alter Ego
Colourist: Eric Whipp

 

Online Facility: Fort York VFX
Online Artist: Ernie Mordak
Online Assistant: Melissa Vasiliev

 

Music House: Silent Joe
Music Track Director: Jody Colero
Exec Producer: Jane Heath
Song “Giant”
Composer: Bruce Peninsula arranged by Todor Kobakov
Engineer: Vlad Nikolic
Sound Design: Vlad Nikolic

 

 

 

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